Monday, January 5, 2009

What are different type of marketing (DISTRIBUTION) channels.

There are two types of marketing channels:
1. direct level channel
2. indirect level channel
direct level channel : where there is direct contact between producer and consumer.
indirect level channel: where there are intermediaries between producer and consumers like whole sellers and retailers.
THE OTHER INTERMEDIARIES
are:
Dealer
Distributor
Agent
Broker

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